upcoming events

1,900 Santas. One powerful mission. ❤️ The Butterfly Strong Team proudly marched in the 7th Annual Santa Stroll, helping raise funds for Mychal’s Learning Place, which empowers young adults with developmental disabilities to build independence and achieve their goals.

The Level Up Conference stage looked like The Tonight Show, and felt like TED Talks.. for me it was about sharing truth. 15 years a survivor. Turning pain into purpose. Every moment, every scar, every setback led here & to help others find their wings too.

We teamed up again with the amazing Análú Pilates for Breast Cancer Awareness Month, moving in honor of Pinktober and all that the pink ribbon represents: strength, community, and hope. The energy was high, the playlist was fire (yesss, there were butterfly high kicks - thanks, Justine!), and the fanny packs were packed with swag thanks to our generous South Bay community.

So much gratitude to Wendy, Lauren, and the Polkadots & Moonbeams team - home Malibu Dana Activewear home since its inception in 2017. You’ve believed in our mission to save the world in style from day one, using fashion as a force for good! It means the world to keep creating moments like this together in support of the Butterfly Strong Foundation as we continue to raise money for innovative research in the fight to end breast cancer. 💗

We’re thrilled to share that, thanks to your generosity, Slay in Pink raised an incredible $50,000 in one unforgettable night! Our Slay in Pink fundraising dinner, curated by Chef David Slay, was magic, captured by our amazing emcees DJ Dave and Hailey Winslow of KTTV FOX 11 and featured on the evening news. When the South Bay community gathers for Breast Cancer Awareness Month, it shows what the pink ribbon really means - kindness, support, and hope. That night remi

Last night, we had the great honor of receiving the Breast Cancer Awareness Month Proclamation from the Hermosa Beach City Council and Mayor - for the fourth consecutive year.

From our boot kickin“ country line dance that got everyone moving, to our fierce Beyoncé “Who Runs the World” finale, the day was filled with joy, strength, and pink-powered energy — all in honor of Breast Cancer Awareness Month

What an unforgettable night! Hermosa in Pink was pure magic – together we lit the Pier Plaza pink, honored survivors, and created TV history with KTTV FOX 11 News under the pink lights. With love and deep appreciation for the City of Hermosa Beach and our amazing South Bay community. Check out Butterfly Strong, Malibu Dana and our beautiful Hermosa Beach, on the news with KTTV reporter Hailey Winslow.

Immensely grateful for every day - and for this perfect moment in time at the launch of Modern Luxury Angeleno Magazine’s Dynamic Women September 2025 Issue. An empowering celebration of strong, purpose-driven women across Los Angeles, all gathered to honor one another and the work we believe in. As the founder of the Butterfly Strong Foundation and a 15-year breast cancer survivor, this recognition was deeply personal. A chance to shine a light on our mission - turning pain